Infinite Poetry looks at the idea of poetry being stored as data in plant DNA, yes that is actually a possibility! We call it future clothing.
This earthy design is called Keira. We used the roots and petals of the Vanda orchid and pretended to store the words of ‘Dis Poem’ by Mataburka. The result of this combination, is this Jamaican-style muted print, complimented by earthy tones. For the photoshoot we utilised boxy garments, reflecting the DNA structure. We imagined the model tormented by the poem repeating in her mind.
Behind The Scenes
Concept, Construction and Artistic Directors – Tim & Nia LuvShifting : Photographer – Matt Sills : Photographers assistant – Jack Daly : Model – Sophie Hinds : H&MUA – Marie Jacks : Seamstress – Ana Espina Designs: Graphic Designer finisher for print & product shots – Dave Millard, ldmDesigns : Graphic Designer collage maker – Alice Isaac : Venue – The White Room, Brixton.